After reading probably a dozen articles for this weeks assignment, I finally came across one that interest me and submitted it to Digg. Submitting an article to Digg was fairly easy, but trying to find the article later so I could ” digg it” prove to be a challenge because I was unable to find it anywhere. I can understand the benefits of using a sit like Digg but unless you know how to use it properly, I would not suggest it and advise to stick with other social media platforms that your more familiar with.
I found this article “Can Social Media Save NASA – And the Rest of the Science World?” on readwrite that was written by Selena Larson. The article states that after celebrating it’s 55th anniversary on October 1st of this year, that NASA is being shutdown by the government. They feel that NASA isn’t an essential service and therefore will not spend money to keep it operational. Even though NASA was shutting down it’s doors and remains shut till today they were smart to use social media to reach out to other communities for help.
NASA has 5 million followers on Twitter and they posted this announcement when they knew they were getting shutdown. “Sorry, but we won’t be tweeting/responding to replies during the government shutdown. Be back as soon as possible. http://notice.USA.gov ” This was posted October 1, 2013 at 5:24am and since then this post has been Retweeted 3,172 and 386 favorites. This was fantastic because not only is NASA using Social Media to it’s benefit but increasing awareness, branding and also loyalty. It’s NASA’s way of showing Washington that science is essential and just maybe, they can turn these interaction on social media platform into action offline. Wouldn’t that have been something to bare witness too.